HCP Bot

HCP Bot

Market problems

Market problems

Lack of involvement in communication. Lack of strength and/or time from a specialist.

Market problems

Low duration of F2F sessions. In a few minutes, it is necessary to convey key messages, work out objections, and demonstrate a presentation.

Market problems

Low interactivity of communication. The doctor is "required" to read, see, visit something. There is no dialogue.

Market problems

The "clutteriness" of traditional channels. E-mail, SMS, web have become channels oversaturated with communication from various brands and companies.

About the product

Medical chatbots are a useful tool for doctors, they are increasingly used in daily practice.

WITH THE HELP OF CHATBOTS, THE FOLLOWING FUNCTIONS ARE AVAILABLE TO THE DOCTOR:

  • Collection of complaints and anamnesis of patients
  • Preliminary diagnosis of patients according to programmed algorithms
  • Recommendation system for the preliminary selection of treatment methods
  • Personal diary with doctor’s notes with the function of reminders in the form of push notifications
  • Getting useful content from the manufacturer (checklists, research, videos, articles, news)
  • Obtaining information on drugs, including in a convenient dialog format (question-answer)

The functionality can be implemented on any dialog platform

Messengers are a native communication channel, interaction takes place in conditions of minimal additional effort (for example, transitions to mail, to the platform, etc.).

Specific functions can be developed based on the specialty of the CA and the needs of the client (for example, voice control).

Implementation options Linear or NLP chatbot

 

Linear NLP chatbot
  • The behavior of the bot is determined by the specified scenarios
  • Perform a limited number of actions
  • Interaction by keywords or given queries
  • Quick to implement, suitable for starting work with chatbots
  • Chatbots created using AI technologies
  • Are able to conduct a full-fledged dialogue with the user
  • They support communication in a free format
  • They are trained on company data and understand specific vocabulary
  • The possibility of self-study

 

The bot is managed via the admin panel

 

Admin Module

  • Content management and bot logic
  • Managing communication branches

Analytical module

  • Statistical reports and visualization in dashboards
  • Search for insights

Service Desk module

  • Section for operators to connect to questions

Marketing Module

  • Collection, analysis and segmentation of user data
  • Trigger mailings in bots
  • Inclusion of chatbots in the general MCM chain

Possibilities

One-time cross-platform (support for all messengers)

Performing part of the CLM functions (detaling, questionnaires)

Increasing the frequency and quality of contact through day-to-day communication

Increasing the loyalty of doctors by providing useful content

Optimization of promotion costs (including FTE of medical representatives or MSL)

The possibility of collecting consents to the processing of personal data in a native format

Increasing the prescription rate

Projects
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