Anti-stress marathon (Sanofi)

Client

Sanofi is a large international French pharmaceutical company that manufactures and sells prescription drugs and vaccines worldwide. A wide range of drugs allows you to maintain the health of customers, starting with the prevention of modern vaccines and ending with the management of serious diseases such as diabetes, cardiological, oncological, rare genetic and other diseases.

Context

Brand awareness affects sales of products and services, because customers prefer companies with which they are familiar. A chatbot can act as a representative of your product and service, which brings real benefits, can form attachment and trust to your brand.

Task

Create a useful tool for the audience to increase awareness and strengthen the brand image.

Solution

We have created a Telegram chatbot that conducts an anti-stress marathon. Users choose a convenient notification time and receive illustrations, video and audio content to combat anxiety.

The virtual assistant tells you how to reduce stress levels due to routine and how to eat to be less nervous, recommends physical and psychological exercises. At the same time, the bot uses scientific research data and recommendations from doctors from all over the world.

Results

Company

provided the audience with a convenient and useful tool that solves an urgent problem: it helps to reduce stress levels.

At the same time

the chatbot natively introduces potential customers to the brand.

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